Hotel and Resort video and photography in the Costa Del Sol

Online video marketing

Hotels and resorts benefit greatly from good, online hotel marketing. Especially with good hotel video content. The Marbella hospitality sector is so highly competitive, your company can really make the difference with high quality and professional videos.

Hotel and Resort video production

A video showcase and highlight reels are the best way to present a hotel and hospitality services dynamically. If you’re not using video yet, you’re missing out!

Video marketing is without a doubt an excellent marketing strategy for the hospitality sector because it helps highlight unique features and the beauty of  their properties, the landscape and lifestyle around. Videos deliver authentic messages through an engaging medium.

Hotel and Destination video is one of the most powerful marketing tools.

Here are just 5 reasons why:

1- Social video generates 1,200% more shares than any other content. Social is a great way for hospitality professionals to share their message and display their properties.

2- Video drives a 157% increase in organic traffic. Marketers use video to increase their rankings on search results. properties videos are a way to rank higher when potential customers search for accommodation or tourist destination online. Video can help bump websites, blogs and social pages.

3- Having a video on websites makes it  more likely to show up on first pages of search engines. While marketers typically use video to increase traffic for brands, they also use it for attention on the  Google search results. Hotels and resorts should create SEO-friendly videos to launch themselves and their properties to the top of search engine result pages.

4-Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text.To stand out from the competition and create a distinguishable message, hotels should turn to video since we tend to retain that information better and for a longer period of time.

5 -The users spends 88% more time on a website with video. Websites can easily become hard to read. Hotel owners and marketing professioners who want clients to stay on their website and learn about their properties and business should add videos to their website. Hospitality services can use video to introduce themselves.

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